The end of classic sales? 😱 CRM now tells you what to write and to whom | Sales Mates Podcast #87

💸 Friends, hello!

In the 87th episode of the Sales Mates Podcast, we talk about how artificial intelligence is already transforming B2B sales. A real example: a campaign to 1,000 leads generated 6 replies in just 2 days thanks to AI. The CRM now analyzes client triggers and writes emails, campaign launch time drops from a month to a week, and you can build a test-hypothesis website in 3 days. The biggest risk? Total dependency on AI: when ChatGPT goes down, sales stop. Those who don’t adapt will be pushed out of the market.

📌 In this episode:

00:00:00 – Start

00:00:58 – CRM with AI writes emails and identifies priority leads

00:02:18 – Why sales reps without AI will get kicked out of the market

00:04:43 – Real case: 6 replies in 2 days from a 1,000-lead campaign

00:06:22 – AI campaign in a week vs a month of manual work

00:08:10 – How AI speeds up business-hypothesis validation

00:10:20 – Why the AI era will create more billionaires

00:11:56 – How we found 3 target clients out of a sample of 200 contacts

00:13:41 – Practical example: building a website in 3 days using AI

00:15:23 – Paradigm shift: from the number of emails to the quality of signals

00:16:21 – The “garbage in, garbage out” problem in AI systems

00:18:35 – How sales reps misuse AI tools

00:20:50 – AI analyzes calls and finds problem areas

00:22:08 – Dependence on ChatGPT and the decline of live communication

00:23:57 – What happens if ChatGPT stops working

00:27:56 – Why only 20% of students complete courses in the AI era

00:29:31 – What AI gives to heads of sales and managers

Summary

This podcast discusses the key sales trends for 2026, including the impact of artificial intelligence on sales processes, automation, speed and efficiency in sales, as well as the importance of high-quality signals and triggers. It also covers the growing dependence on technology, the role of coaching and sales development, and the importance of community and education in this field.

Takeaways

• AI is transforming sales approaches.

• Speed in sales is becoming critically important.

• The quality of signals directly impacts campaign success.

• Automation helps save time.

• Coaching is essential for developing sales professionals.

• Community supports learning and experience sharing.

• Technology can be both an enabler and an obstacle.

• Dependence on technology may lead to skill degradation.

• Sales trends are changing rapidly.

• It’s important to adapt to new market conditions.

Hosts: Anton Fedulov and Oleksii Sinichenko.

Practical advice from two successful sales leaders who reveal the secrets behind their success, share personal experience and strategies, plus interesting guests and fun stories from the everyday life of salespeople. Watch and listen online on our YouTube channel Sales Mates Podcast.

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