⚡Roman PROKOFIEV: The Perfect Formula of CEO Strategy and Personal Selling | EXCLUSIVE Sales Mates Podcast #66

💸 Hey friends!

In this exclusive episode of Sales Mates Podcast you’ll hear for the first time real-life cases of combining CEO strategies with personal selling. Roman shares his experience of launching and successfully exiting a business, talks about the CEO’s role in customer development, how to choose top-tier candidates, and the mindset every leader needs.

📌 In this Episode:

– How can a CEO help generate high-quality traffic for sales?
– Why do in-person meetings still beat email outreach?
– Mistakes and lessons learned during business launch and exit
– The CEO’s role in customer development and how it impacts profit
– Candidate selection criteria that ensure the “right” team
– Leadership mindset: how to stay sharp even during a crisis

👉 Watch this exclusive episode now — nothing like this has been released before!

Summary

In this episode, Roman Prokofiev shares his business journey — from starting his career at 18 to building successful companies. He emphasizes the importance of customer development and the CEO’s active involvement in sales. The conversation explores different types of CEOs and their management approaches, highlighting resilience as a key trait of an effective leader.

The episode covers critical topics such as:
– the CEO’s role in managing the sales team,
– the importance of delegating belief in the product,
– and the CEO mindset and its impact on the company.

The speakers stress that a successful CEO must possess a unique skill set, remain open with the team, and have a realistic understanding of the product. Roman also discusses the need for energy and diversity in IT, organizational culture, continuous learning, and criteria for selecting candidates. He emphasizes that the company culture should be transparent and organic, and that a CEO must stay open to feedback.

Takeaways

• Roman started his business at the age of 18 by selling software.

• Customer development is critically important for business success.

• CEOs must be actively involved in sales.

• There is no single image of the “perfect” CEO.

• Resilience is a key trait of a successful CEO.

• Roman sold his first company at the age of 23.

• Understanding customer needs is essential for building a successful business.

• CEOs can vary in style — from aggressive to passive.

• Successful CEOs know how to adapt to change.

• Market and customer understanding is crucial for a CEO. Every CEO is a unique mix of skills.

• A CEO must build a system that supports the team.

• Sales are driven by belief in the product.

• A CEO must be open and accessible to the team.

• It’s important that the CEO energizes the team.

• A CEO should stay grounded and connected to reality.

• The CEO should create a healthy and inspiring office atmosphere.

• The CEO’s mindset influences the entire company.

• A CEO should be a relatable, genuine person.

• Reflection is essential for a CEO’s growth.

• Energy within a company varies — and it directly affects success.

• Organizational culture should be transparent and open.

• A CEO must be ready to accept criticism and feedback.

• Ongoing learning is necessary to keep skills relevant.

• A candidate’s level of self-awareness is vital for team success.

• Openness to people is a key quality for employees.

• Setting daily goals is crucial for growth.

• A CEO should have a board of directors to provide accountability.

• Candidates should be passionate about their craft.

• A company should embody and promote positive behavioral traits.

👤 Guest:
Roman Prokofiev — Co-founder and CEO of Jooble, an international job search platform operating in over 60 countries. Born May 30, 1985, in Kherson, he graduated from KPI with a degree in Informatics and Computer Technology. In 2004, he founded the IT company Teamsoft, and in 2006, together with his partners, launched Jooble, which today helps millions find jobs and provides businesses with high-quality leads and traffic.

🔗 Guest Contacts:

1. LinkedIn
2. Facebook

Hosts: Anton Fedulov and Oleksii Sinichenko

Practical tips from two successful sales managers who reveal their secrets to success, share personal experiences and strategies — plus exciting guests and funny stories about the everyday lives of salespeople. Watch and listen online on our YouTube channel Sales Mates Podcast.

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