Spot immediate opportunities to boost productivity from sharpening your Ideal Customer Profile and streamlining intro calls, to optimizing CRM management for faster deal flow
Where data, automation, and personalization work together to close deals faster than ever.
Track performance, optimize spend, and uncover how smarter sales operations drive higher ROI across your pipeline.
Your sales team should play the game fast, clear, and complex. Our frameworks will help you achieve results.
Get extra Get extraSHW / Seniors, HR, Winners
A 5-step, science-based hiring system that identifies the top 14% of sales talent while keeping your hiring mistake ratio under 1% — saving companies up to $100K per failed hire
We design a repeatable hiring setup for every sales role — SDR, AE, AM, Head of Sales — using structured scoring, pattern recognition, and behavioural signals. This eliminates guesswork and ensures every candidate is evaluated against skills, mindset, and real-world execution, not “gut feeling.”
Your hiring process becomes a professional-grade assessment engine:
ICP Alignment → Skills Screening → Real Call Simulation → Objection Handling → Decision Matrix.
The result?
A crystal-clear understanding of who can actually sell, who just “talks nicely,” and who will fail in the first 90 days.
We benchmark each candidate against senior-level performance patterns and real AE/SDR behaviours from top European and US companies. This enables you to confidently select the top 14% performers — the people who consistently generate revenue, handle pressure, and win deals.
ECS / Empathy, Charisma, Structure
Intro Call Framework that boosts conversion rates from 5% to 40% to the Close Won stage.
Quickly identify key sales opportunities and align your team around the right priorities using a proven Intro Call Framework that elevates conversion rates from 5% to 55% all the way to Close Won
Benchmark your sales motions and uncover areas for improvement with the ECS approach, ensuring every conversation is built on empathy, charisma, and structure.
Get a clear measure of your sales effectiveness, understand exactly where you stand, and receive actionable guidance to drive your KPIs forward step by step, call by call.
Focus on understanding before pitching. Act as a trusted advisor, not a vendor.
Lead with insights and value, not features. Help them see new possibilities.
Both parties should qualify each other. It’s okay to disqualify if not a fit.
Align with their buying journey and desicion-making process, not your sales process.
AAE / Ask, Adapt, Engage
E-mail Structure Framework that delivers an extra 4% reply rate
Send Tuesday-Thursday, 9-11 AM or 2-4 PM in their timezone
Spend 3-5 minutes on LinkedIn, news, company updates before writing
A/B test different approaches: question vs. insight vs. benefit
Keep lines short, use white space, ensure easy mobile reading
Lead with insights they can use even if they don't respond
Plan 4-5 touches with different angles, not just "checking in"
HCP / Hand, Capture, Propose
A presentation that reflects the client’s needs and goals and converts to 60% closed one.
Deliver presentations that truly reflect your client’s needs and goals using our HCP framework to guide every meeting, capture attention, and propose solutions that convert 60% of opportunities to closed-won deals
Use interactive elements and storytelling to keep attention high and make your solution memorable, driving higher conversion rates at every stage.
Engage clients by structuring your presentation around their challenges and desired outcomes, making your proposal feel like a natural next step.
AYOE / Awareness, Open, Explain
Integrate your outreach process and increase testing of your hypothesis to 80%
Integrate and automate your outreach process to rapidly test up to 80% of your hypotheses boosting awareness, open rates, and clear communication with every campaign.
Continuously refine your messaging and targeting based on real-time results, turning every outreach into a learning opportunity.
Accelerate your pipeline by automating follow-ups and adapting your approach quickly, so no opportunity slips through the cracks.
LYC - Lead, Yield, Customers
A CRM set up to let you leverage best practices, increase to 30% effective data management
ETS - Empathy, Tone of Voice, Smile
A proven event-driven sales acceleration framework used by Sales Label Consulting to generate high-quality leads and 24-month LTV clients
Boost your response rates with our Email Structure Framework, designed to deliver an extra 4% reply rate by focusing every message on asking the right questions, adapting to your prospect, and engaging them from the first line.
Before, during, and after the event, all messaging follows a calibrated Tone of Voice: warm, expert, concise, signal-based. Your team learns to communicate with friendliness + authority, using the subtle “Smile Effect” that drives higher show-up rates, deeper engagement, and natural follow-up conversations.
Your events don’t end on the event day - they trigger a structured 90-day pipeline cycle: intent scoring, fast personalization, follow-up sequences, social proof amplification, and case study distribution. This process turns each event into 10–20 booked meetings, a stable 24-month LTV client flow, and a repeatable quarterly sales growth engine.
New process of offer presentation went from 20% to 60% SQL deals and increase revenue generation from 1M to 2M+ revenue per year.
Increased Deal Pipeline
Increased MRR
New process of Intro call handling went from 5% to 55% Close Won rate and won every 2 client from MQL stage of Sales Pipeline
Intro call success rate increased
Close Won rate doubled